Life Alert
Primary Purpose:
Life Alert focuses on emergency response services for seniors and those with significant health risks. It is designed to provide immediate assistance in medical emergencies, falls, home invasions, and fires.
Key Features:
- One-push button on wearable devices such as pendants and bracelets to call for help.
- 24/7 monitoring center that dispatches emergency services and contacts family if needed.
- Offers home protection from fire and smoke even when the subscriber cannot press the button.
- GPS-enabled devices for emergency assistance outside the home.
Usage:
- Life Alert is intended mainly for elderly individuals or those with health conditions that may require urgent medical attention.
- The service is home-based but also provides on-the-go protection through portable devices.
Cost:
- Life Alert requires a monthly subscription fee, an installation fee, and sometimes a contract commitment.
- Exact pricing is disclosed upon contacting their sales representatives.
Target Audience and Approach:
- Life Alert caters to individuals seeking a direct line to emergency services with minimal intermediation.
- It is primarily reactive, designed to respond to emergencies after they occur.
ANJEL® Personal Security App
Primary Purpose:
The ANJEL® app is intended to enhance personal safety for individuals in various environments by actively preventing and documenting potentially harmful situations.
Key Features:
- Live streaming capabilities for real-time connection between app users.
- Remote video recording to document incidents and preserve evidence of societal harm.
- It aims to address issues such as microaggressions, humiliation, and violence.
Usage:
- ANJEL® is a versatile app that can be used anywhere by individuals seeking to feel safe and secure in daily life scenarios.
- Users can leverage the app’s features via their smartphones.
Cost:
- The app offers nine plans, which allow from three to twenty-seven people on one app for any emergency, with plans to introduce premium features and services.
Community Aspect:
- ANJEL® is designed to empower individuals and communities, facilitating proactive measures against any threat or demonstrated bias and promoting respectful interactions.
Life Alert and ANJEL® serve different primary objectives and audiences despite their mutual commitment to personal security. Life Alert is an emergency response service focused on aiding those at high risk of medical emergencies or home invasion, with a strong emphasis on immediate response through a monitoring center. In contrast, ANJEL® is a more general personal security app that empowers users to create safe networks to deter, document, and seek assistance for emergencies of various forms of societal harm, fostering a sense of community safety and collective vigilance.